1.
Keywords research
The keyword
can be said to be the most important factor in getting our website ranked on
Google. We can use Google tools to research keywords that are words that people
search for popular before visiting our website.
We should
try to find keywords that have a high number of searches, and at the same time
there are few competitors who do adwords in that term to do SEM. At the same
time, do not abandon long tail keywords as well. Many, but still have traffic)
because of these types of keywords, if used in many words, are quite effective
as well.
2. Optimize Technically
Google, Bot, will capture and read data on the web as text
and code.
The content URL should be limited to no more than about 100
characters and use the dash to link words instead of using the (underscore) and
avoid using special symbols.
Try to use the title to be unique in parallel with the
general keywords in the sentence.
Avoid making content on websites that are too similar
because they may confuse Google bots.
3. Ease of use (Ease of use)
The content is good or the design on the website is
beautiful. But for those who come to our website, if they come in and find
something they don't want to see quickly Finally, when the patience is over, he
will leave our website by default.
The name of the content Is very important, should make the
reader immediately know what he will get from this content
Make it easy and smooth to go to other pages on the website.
Will help those who come in have more opportunities to spend time on our
website on other pages
Create good content With the use of keywords that are
consistent throughout the article Will help draw the attention of those who
come to see better
4. Quality content
Have you ever heard of Content is King? People like content
with quality, Google bots as well, and even more fresh content is considered
good quality. Uploading content to a blog will increase the quality of the link
and increase the level of the main website. The promotion with the e-book
format will help create new links that refer to our website. The content
presented with the info-graphic format will help attract viewers to come to the
website more easily.
5. Use Social Media
Having a good strategic plan and having content from the web
that regularly feeds on social media will help make our web ranking better. The
important thing is that we must also understand who our target audience wants
to see, and therefore choose the right channel to communicate to our target
customers
Another technique is to try to find someone who is an
Influencer or have a lot of followers and build a good relationship with him.
Because these people will be a good voice for us too.
6. Link building exercise
Having a network of links referring to our website will help
increase the credit and rank of our website on Google. One technique that helps
a lot is to use the Influencer blog.
7. Create a website that is responsive or Mobile Friendly
Many of you will know that Google is currently focusing on
this issue. Probably because of the fast-growing mobile device trend today
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