A Simple Explanation of SEO
Search Engine Optimisation professionals are often regarded
with a sense of awe - mostly because SEO itself is regarded as some sort of
black art. Actually, basic SEO is pretty straightforward. Here's a summary
SEO breaks into 2 parts:
1) On site
2) Off site
On site SEO is about making it easy for the search engines
to find out what your site's about and where to find specific information
within it.
Here are some steps you need to take:
Firstly, fill out your META data fields and do that for each
page on your site individually. These are the three most important fields:
1) Title
2) Description
3) Keywords
Here's a link to a free online resource for creating META
tags:
http://www.htmlbasix.com/meta.shtml
Follow the instructions on that page.
Secondly, make good use of your h1 and h2 tags on each page.
Thirdly, make navigation of your site complete, clear and
easy to follow.
Fourthly, create a sitemap - and here's a link to a free
online resource for doing that:
http://www.xml-sitemaps.com/
Just follow the instructions they give you on that page.
Off site SEO is about getting quality inbound links to your
site.
For that you can use article marketing, forum marketing,
commenting on blogs and participation in Social Networking groups.
Avoid link farms, link exchanges, buying links or anything
else that seems like a good idea at the time.
Of the things I've mentioned above only META data and
sitemaps are targetted specifically at the search engines.
And even with the META data, both the page titles and
descriptions are aids for people.
Everything else I've mentioned makes it easy for people to
find and navigate your site.
The search engines are continually making changes to their
algorithms, but the one thing that remains unaffected by these is the
effectiveness of good quality content.
The point I'm trying to make is this:
Design your site for people. Write it for people. Make it
easy for people to find your site, understand what your site's about, and find
their way around it.
Designing your site so it's easy for people to find and
navigate also makes it easy for the search engines.
And, most importantlyArticle Submission, write good stuff.
Fill your site with good content - that's what will attract and keep people
there.
If you implement all these points on every page of your site
you will begin to attract high quality traffic from the search engines.
Article Tags: Search Engines, Meta Data
Source: Free Articles from ArticlesFactory.com
hello,
ตอบลบUlysses has been my goto distraction free writing software. Over the past few weeks, I've been writing in INK for ALL, I'm noticing I'm more focused, less frustrated. Has anyone messed around with it? https://seo.app/XzTXZsUH9